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When Nordea, the biggest bank in Scandinavia, decided to renew their brand they also wanted to build a strong sonic brand. The Nordea sound signature was created to audibly represent the Nordea brand as a memorable sound in its own right and to amplify the Nordea logo animation.

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Reach out to Daniel Schougaard to learn more about this project 

or if you want to hear more about sonic branding.

+45 31313788

daniel.schougaard@unmute.dk

Digital banking with a pulse and a sonic hook


This entailed a new Nordea sound logo meant to co-exist with the new animated logo in several variations.
 New music was created – The Nordea brand moods – with corresponding music toolbox and sound ID guidelines for best possible roll-out and continued use.

 

Unmute's work for Nordea was nominated for an International Sound Award in 2019.

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