Work > Karo Pharma
Introducing The Sound of Karo Pharma. As part of a comprehensive rebranding of Karo Pharma, a world leading company in everyday healthcare, a new sonic identity has been developed - adding depth and emotion to the brand in ways that words and images can't.
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Studio C, the design agency behind the visual identity and new strategy, invited Unmute on board to add a sonic dimension to their work and Karo Pharma as a whole. Together with Studio C and brand stakeholders Unmute created a sonic logo, brand music and other audio assets now appearing in their communication across multiple brand touchpoints.